- INTERNET WEALTH: Increase Your Website Traffic With Article Marketing
- HEALTH: 10 Ways To Get More Antioxidants Into Your Diet
- WISDOM: Marian Wright Edelman On Being Positive
ALSO IN THIS ISSUE:
- How To Get Others to Market Your Product or Service for You
- 7 Goal Setting Steps
- Add ERUDITION To Your Vocabulary
Increase Your Website Traffic With Article Marketing
Recently, the concept of marketing your website with articles has gained popularity. Many site owners are having articles written and published on various article directories. The reason is simple, traffic.
Why Article Marketing?
The demand for quality content online never ceases. Smart webmasters realize that by providing this quality content and giving permission for other webmasters to republish their articles results in an excellent opportunity to expose their website to their target audience.
Each article that you write and distribute gives you the chance to plug your site or newsletter in the about the author section. You can typically link directly to your site, and sometimes even can use HTML and link your primary keywords in the anchor text. This gives you some nice, relevant backlinks. Its not uncommon to receive thousands of unique backlinks for each article submitted, as over time your article will continue to be picked up for redistribution by other webmasters.
That’s why article marketing is so popular, its a winning situation all around. Other webmasters can add your quality articles to their sites for free, and you get exposure and links. Everybody is happy.
But I can’t Write!
Writing a good article is actually surprisingly easy, especially if you are already an expert on your topic. Articles only need to be about 300 – 500 words, and be well written and without spelling and grammatical errors. Even if you are trying to write about a topic that you are not as familiar with, you have options.
Many webmasters outsource the creation of articles. If you visit any web freelance site, such as elance.com, you can usually find someone to write articles for you on any topic for between $10 to $40 per article. As with anything, buyer beware. Its best to give a prospective writer a small assignment first of only a few article to get a feel for the quality of their writing. Remember, the articles that you submit are representing you and your website. Quality matters.
How and Where to Submit Articles?
So, you have written your article, checked it for spelling and grammar and its ready to go…now what? You need to distribute your article to Article Directories, Article Announcement Lists and you can even submit your article directly to industry specific sites.
Many article marketers find that using an article submission software can speed up the time it takes to submit your articles. Article submission software also can help with the “where do I submit to?” question as well. The article submission sites and announcement lists come pre loaded with directories and other sites that accept submissions. You can also add your own sites to the list.
I highly recommend using an article submission software package to submit your articles. The time savings alone is substantial. Personally, I use the article submission software to submit to the “basic” directories & portals. Then, I go to Google and type in my topic and “submit article”. Usually, I will have tens or even hundreds more sites that cater specifically to the niche I am promoting. I then submit to those niche sites as well. This technique is not something I see being widely done, however, so there’s a good tip for you!
The traffic from articles submitted to niche sites as well as the directories is substantially higher than the traffic from articles submitted to directories alone.
There you have it. Marketing your website with articles is a great way to get traffic, links and expose your website to new visitors. Its easier than it sounds, even for those that think they cant write. Just try it! Chances are you will be adding Article marketing to your standard internet marketing box of tricks.
10 Ways To Get More Antioxidants Into Your Diet
It’s no secret that antioxidants are incredibly beneficial to good health. It’s believed the antioxidants in food can help prevent cancer, reverse or slow aging, enhance your immune system, increase your energy and improve heart and other organ health.
Given all we know about antioxidants and their beneficial properties, it’s amazing more people don’t get enough fruits and vegetables, the primary sources of antioxidants. Experts recommend a minimum of 5 servings of fruits and vegetables daily, but say getting 7-10 servings is best.
There are 10 steps to getting more antioxidants into your diet.
Breakfast doesn’t have to be a hurried toaster tart on the way out the door. Throw some strawberries, 100% juice and yogurt into a blender; pour your delicious mixture into a cup and head out the door. You’ve just added one to three servings of fruits to your daily intake. Or throw some berries onto your cold or hot cereal.
Say you truly have no time in the morning and usually grab something on the run. Even the Golden Arches can be some help here. Order a fruit and yogurt parfait and some apple slices. For about $2, you have a breakfast providing one to two servings of fruit.
Here’s an easy way to get more antioxidants in your diet. How about a handful of raisins for a snack, or some fresh red grapes? Dip some strawberries in yogurt. You’ll feel decadent, but the berries provide the color you’re looking for. Need crunch? How about some baby carrots dipped in hummus? Consider a handful of pecans for crunch and a nice antioxidant boost.
3.Lunch and dinner
It might sound trite, but adding a salad to each of your main daily meals can add loads to your overall health and well-being. They don’t have to be boring, and they don’t have to be just salad greens. If you’re going classic, add some red pepper slices to your green salad, some tomatoes to the Greek salad, or tart cranberries to your field greens. Whip up a broccoli salad for lunch, or be adventurous and mix up a rice salad with a mélange of fresh vegetables like string beans, tomatoes, peppers and red onions.
Berries, with or without whipped cream or chocolate are a wonderful way to end your day of healthy, antioxidant-rich eating.
Replace your soda with tea or coffee, both of which boast antioxidant compounds. Have a glass of wine with dinner, or for a real change of pace, pour a glass of chai tea.
6.Think outside the box
We know we can get our antioxidant fix from berries, salads and the like, but researchers say powerful antioxidants can also be found in a variety of unexpected foods, like russet potatoes, artichokes, and small red beans. The beans, in fact, may have more antioxidant power than blueberries, experts say. So to your rice salad full of vegetables, add some beans for even more antioxidants.
You think you’re being good, preparing vegetables each night for your family’s dinner. But if you’re overcooking the vegetables, you’re cooking out a lot of the beneficial properties of the antioxidants. Steam (don’t boil) vegetables, and stop cooking them when they will have all of their bright color and most of their bite.
8.Plant a garden
Experts believe that people who plant and harvest vegetables from their own yards are far more likely to eat more vegetables and fruits than people who buy their produce from the store. So plant a garden, watch it grow and eat the fruits (literally) of your labor.
9.Take your healthy diet on vacation
Too many of us consider going on vacation an opportunity to take a vacation from everything, including healthy eating. Think of vacation as a way to be introduced to new foods. Order an interesting vegetable dish in a restaurant and then pay attention to how the chef prepared the dish.
10.Learn to cook
If you’re cooking, you’re not opening bags and boxes. Cooking involves scrubbing and peeling vegetables, preparing whole foods and paying attention to how things are cooked. If you’re ordering out every night, you’re far less likely to be eating the whole foods and natural fruits and vegetables that provide the base for our antioxidant intake.
So often we dwell on the things that seem impossible rather than on the things that are possible. So often we are depressed by what remains to be done and forget to be thankful for all that has been done.
– Marian Wright Edelman
How To Get Others to Market Your Product or Service for You
Marketing can be expensive and most small business owners don’t have big marketing budgets. So looking for targeted ways to get free marketing exposure is a great solution. You may have considered public relations as a low cost marketing tactic, but what if you can’t write, or you don’t have the time to sit down and create a press kit or even write a press release?
Well, there’s an easy way to get publicity that does not even require you to write a press release. Try donating your product or service for an auction or door prize. Very often, associations, groups and charities conduct live or silent auctions at their events. Or they give away door prizes to attendees to encourage attendance. Why not donate your product or service and benefit from the free marketing exposure it can generate.
Typically you will receive promotion during the event, and in the event program. You benefit from the implied endorsement of the group conducting the event, and goodwill associated with giving away your product or service. You may even be able to write off the cost as a business expense. (Please check with your tax advisor).
And, not only will you receive free exposure, you will also gain a new customer. Who could tell a few friends, who could tell a few friends, who could tell a few friends … you see where this is going. It’s a great way to get free exposure for your products or services and start to generate new customers.
Not sure what groups or charities you should donate your auction item or door prize to?
You will want to choose an organization whose members, and event attendees, closely match your ideal customer. Take a look at your customers and prospects. Then try to find groups and associations who service these types of people.
Perhaps there is a health club in your area that is celebrating a grand opening, or a consumer expo coming to town. Do you target middle-aged women with school-age children? How about hooking up with a school or PTA-sponsored event?
Perhaps your local Little League or Soccer organization is looking for auction items to raise money for its upcoming season.
Do you target corporate professionals in high-stress jobs such as finance, advertising and marketing, or technology? Look for the local chapters of trade associations servicing these industries. They typically hold monthly meetings, plus larger annual events.
It really depends on who your prospects are. Your goal with any marketing activity is to gain exposure among your target audience. So select an organization or group whose members match your clients, and odds are they will be interested in your services and your business will benefit from this highly-targeted marketing exposure.
7 Goal Setting Steps
The three keys to living without limits have always been the same. They are clarity, competence, and concentration. Goal setting will help you live without limits. Learning how to set goals is an art. Learn why setting goals is a necessity. Here are 7 Must-have conditions to set goals.
1. State your goal in positive terms.
People often set a goal in terms of what they don’t want! “I don’t want to smoke, to be angry…” It’s “what I want to do or want to be” See the difference? Hear the nuance? Are you ready to state positively every goal you want to achieve?
2. Make sure the goal can be self-initiated and maintained.
The goal doesn’t depend on the attitude of your neighbor, on the behavior of your wife or family. The success of your goal must depend on you, and you alone.
3. Your goal must be sensory specific
Here comes the importance of clarity. The clearer the picture, the more compelling and the more attractive it is, the greater the drive to reach your final destination. Act as if the goal is already achieved. Make a very clear image, in rich details, and you will be so enthusiastic that you will automatically attract the solution.
4. State the context of the goal.
“Where and when will my goal be achieved?” The answer can be obvious for some goals but not at all for others. Try to be as specific as possible.
5. Run a Quality Control check on the goal to ensure balance in all areas of your home/work life.
Above all, you don’t want to lose your balance. When you run this ‘Quality Control Check”, you play a win-win strategy. Everything is one system and the whole system must win. You will find peace of mind in knowing that you are in harmony with the system. Step back and look at all areas of your life. Is your goal worth it?
6. State the resources needed to achieve the goal: what is the price to pay?
There is always a price to pay, for everything. There is always some kind of sacrifice to make when you set a worthy goal. In this step, you will define all that you will need, in terms of time, money and energy.
7. State the value and the consistency of the goal.
Why do I want to reach this goal? Why is it important to me? Is this goal in harmony with my vision, beliefs and values? Answer these questions. If you don’t seem to be satisfied with the answers, maybe you should change your goal. Set a new goal until you feel it is in harmony with your passion, vision or mission.
When you properly set a goal with this model, two important things occur. First, you are in total harmony with your vision, belief and value systems because your entire “You” agrees and offers no resistance. Second, you are programmed to succeed. Indeed, your very (whole) neurology and physiology are both instructed to drive you towards obtaining your desired goal. You’re totally focused.
Again, The three keys to living without limits have always been the same. They are clarity, competence, and concentration. When you set crystal clear goals, and you respect the 7 must-have conditions, you can literally live without limits, can’t you?
Word Of The Day: ERUDITION
ERUDITION (noun) the acquisitions gained by extensive reading or study